Parent group: Wyndham Hotels & Resorts
Wyndham's upper-tier collection of independently minded hotels; each property keeps its own name and character, while Wyndham supplies the loyalty programme and distribution backbone.
Because Trademark is a soft brand, there is no shared room template; rooms, decor and breakfast largely follow the individual hotel's own choices and vary noticeably from one property to the next. The common ground you can count on is a comfort level above Wyndham's economy brands, usually a full-service setup, and the ability to earn and redeem Wyndham Rewards points. Prices sit in the mid-to-upper band, and the brand suits travellers who want a local hotel experience rather than a standard chain feel, but still like the reassurance of a familiar name behind it. Its small Turkish footprint follows the same logic: boutique-scale hotels with a regional identity.
Ankara · Çankaya · ★★★★
A 51-room boutique hotel opened in 2024 in Ankara's Gaziosmanpaşa embassy district, Wyndham's first Trademark Collection property in the city, with a small spa and a busy ground-floor restaurant-bar. Suits business trips and short city stays rather than guests expecting full-service resort facilities.
Izmir · Menemen · ★★★★
A 41-room thermal hotel in Menemen, attached to a wellness complex that draws 49 °C water from its own well; spa access is included for guests and the property is alcohol-free. At 35 km from central Izmir, it suits short spa stays rather than city sightseeing.
Antalya · Alanya · ★★★★★
A large ultra all-inclusive family resort on the Türkler–İncekum coast west of Alanya, spread over 93,000 m² with a main block, an annex added in 2014, pool villas and wooden chalets. Its 600-metre private beach, several aquaparks and an on-site funfair are the main draws; the D400 coastal highway runs between the resort and the beach, which guests reach through an underground tunnel.
Aydin · Didim · ★★★★★
An ultra all-inclusive beachfront resort in Akbük, Didim, built around a large waterpark, kids' club and three outdoor pools; it operates seasonally and closes over the winter months.
Istanbul · Arnavutkoy · ★★★★
A roughly 70-room airport hotel opened in late 2022 in Arnavutköy, around 10–15 km by road from Istanbul Airport, with free parking, free Wi-Fi and a late-opening restaurant. Guests rate the staff and airport proximity highly, but its distance from central Istanbul makes it a stopover or short business base rather than a sightseeing hotel.
Nevsehir · Urgup · ★★★
An all-suite 27-room boutique cave hotel in the quiet Greek village of Mustafapaşa (Sinasos), listed in the Michelin Guide and rated 4.9 on Google. Suites feature carved columns and antiques, some with fireplaces, wine-tap jacuzzis, in-room pools or private hamams; the subterranean restaurant recalls the Basilica Cistern. Ideal for couples seeking balloon views without the Göreme crowds - but the stair-heavy cave architecture rules out guests with mobility issues.
